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Facebook & Instagram Sponsored Ads
Facebook & Instagram Sponsored Ads
Sara Ljungdahl Kozlova avatar
Written by Sara Ljungdahl Kozlova
Updated over a week ago

Facebook and Instagram provide a great way to create a more personal connection with potential job candidates. With a more casual atmosphere than other social media platforms, such as LinkedIn, using Facebook and Instagram for your company can show a different side of your brand and differentiate you from other similar businesses.

Where does the ad show? 🚀

  • Facebook News Feed

  • Instagram feed

  • Facebook Marketplace

  • Facebook video feeds

  • Facebook right column

  • Instagram Explore

  • Instagram Shop

  • Messenger inbox

  • Instagram Stories

  • Facebook Stories

  • Messenger Stories

  • Instagram Reels

  • Facebook in-stream videos

  • Facebook overlay ads in Reels

  • Facebook search results

  • Facebook Instant Articles

  • Audience Network native, banner and interstitial

  • Audience Network rewarded videos


What targeting is available? 🎯

  • Location

  • Interests

  • Languages

Duration ⏰

15 days

Pricing 💰

Facebook and Instagram operate on auction-based platforms, where advertisers compete for ad placement in front of their intended audience. The larger your budget, the higher your chances of winning these auctions and reaching your target audience.

To simplify the process and help our users maximize their campaigns, we offer recommended packages that eliminate the need for complex budget decisions.

Our packages are optimized to deliver optimal results, leveraging our expertise and experience in navigating these auction systems.

While all our packages look visually identical, the main difference lies in the number of candidates that your ad will reach.

📦Small package:

Targets quality candidates across Facebook & Instagram with a visual ad.

Average views: 56,500

Price: 3,900 SEK / 2,800 DKK / 390 EUR / 340 GBP / 450 USD

📦Medium package:

Targets quality candidates across Facebook & Instagram with a visual ad.

Average views: 99,500

Price: 6,900 SEK / 5000 DKK / 690 EUR / 600 GBP / 750 USD

📦Large package:

Targets quality candidates across Facebook & Instagram with a visual ad.

Average views: 143,000

Price: 9,900 SEK / 7,200 DKK / 990 EUR / 860 GBP / 900 USD

Note: The estimated number of views is based on past performance of our campaigns on Facebook & Instagram, and may vary depending on where the ads are running.


How does the ad look? 👀

When we create your ads for Facebook & Instagram we base them on the pictures/videos & text, that you and your company use for the Teamtailor job ad you've made.

Below are a few examples of how the ads will look on different placements across Facebook & Instagram.

Below you see 3 different examples of how an ad can look on Facebook Stories and Instagram Stories. The visual post is also shown on Instagram Reels and Messenger Stories.

Note: The examples above are using Teamtailor as the sender of the ad. When you purchase your ads we will use your company page as sender instead.

Combined Ads 💥

The ads are published on both Facebook and Instagram. This is because the ads are made in the same tool, Meta (previously Facebook). This allows us to optimise the budget on the platform that performs best, meaning that the budget is prioritised on the platform and placement that works best for your specific ad. 💸



Book a meeting with us

If you have any questions or need assistance, you can reach out in the chat in the bottom right-hand corner or book a call with us!

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