A Call to action (CTA) block offers many benefits, such as helping to direct visitors attention and guide them toward the desired action. The CTA button text is fully customizable, enabling you to make your message as compelling as possible. They can be added to different types of pages on your career site, maximizing their impact.
Add a CTA
Start by navigating to the page in question in Content. There open the Block library at the bottom corner and select the Call to Action block:
Purposes
Adding the Call to action block will give you several options, and will allow you to choose the purpose/goal of the button. It's a good way to convert visits to specific pages, prompt visitors to connect, and perhaps increase traffic to your posts.
Let’s take a look at the different purposes:
Option | Description |
Get more job applications | Link the CTA to a job ad or directly to the job application form to encourage applicants. |
Get more connects | Use this option to encourage visitors to connect with your company. |
Show a department | Direct visitors to a specific department page, allowing them to learn more about the teams within your company. |
Show your employees | Redirect visitors to the people page to highlight your employees. |
Increase traffic to your blog | This option sends visitors to your posts, helping to build traffic and engagement. |
Increase traffic to a page | Link to a custom page to guide visitors to the content that matters most. |
Redirect visitors to a custom URL | Add a link to any external page (outside of Teamtailor), for eg your main website. |
Design
The design of the button will match the settings made for colors and buttons in your Global design.
Here is an example of what a CTA button can look like once created:
