Each career site is made up of various pages, each serving a specific purpose. Some pages are automatically generated when you set up your Teamtailor account, while others can be custom-created to suit your needs.

In this article, you'll discover the different types of pages you can add and how to design them to align with your goals.

Your main career site is built on a foundation of several default pages. Learn more about them in our article here.

Custom pages can be added in the Content editor at the top right-hand corner by clicking the pink + button. Here you can choose which page type best fits your needs.

On each page, you can add different types of content blocks to build and design them.

While your main careers site focuses on general employer branding and career opportunities, a Campaign page allows you to include content tailored to a specific target group. By adding targeted content, you can address them directly and provide information unique to this audience.

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A Lead page serves as an alternative to traditional job ads, specifically designed to engage passive candidates - those who may not actively seek new opportunities but have valuable skills to offer.

These pages aim to attract hard-to-reach applicants with minimal sign-up requirements, only an email or phone number. They are focused on initiating contact with potential candidates and helping generate interest in the company rather than a specific job, allowing for follow-up communication.
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​Examples:

Read more about how to set up Lead pages here.

Adding Posts allows for long-term engagement by updating content over time, much like running your own blog. You can create dynamic, modern, and personalized content to share on your career site and with connected candidates. These posts can highlight your company culture, showcase employee stories, or share the company’s perspectives on important topics, giving potential candidates better insight into what it's like to work at your company.

Examples:

Read more about how to create Posts here.

By creating content Templates, you can customize the content displayed on the job ad pages based on specific criteria. This ensures consistency across all job ads for a particular department, location, or even recruiter, simplifying the process of maintaining a unified layout across similar postings.

Read more about how to set up Templates here!

A Blank page can serve as a landing page for multiple purposes. As the name suggests a blank page can be customized to fit your needs. It could feature a photo gallery, additional company information, informative videos, or whatever you want!
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Examples:

The Campaign, Lead, Post, and Blank pages can be used as stand-alone pages outside of the main career site. Once published, you can access the page URL and share it anywhere you'd like.

If you want to give a page visibility on the career site you have the option of adding it into the navigation menu.

Head over to the Home page and open the Header & navigation block. At the bottom click the + button and choose the page in question from the list.

Make sure you are available for any questions the visitors might have by enabling the candidate interaction option on the page. Read more about this here!

Hover over a page to access Settings. Here you will have plenty of options, such as altering the URL of the page and changing your SEO metadata.

Promote your page on social media to ensure it reaches your target groups. The following channels are available:

Tracking on your career page will be active for your custom pages as well, making it possible for you to see how many visits and applications are generated from them. This data will be added as the source Content pages in Analytics where you can also see the conversation rate.